Revolutionary Deposit Return Solution: Auchan Transforms Recycling in Romanian Retail
Boekarest, dinsdag, 1 juli 2025.
Auchan Romania has introduced an advanced deposit return system at its Militari hypermarket in Bucharest that radically changes recycling standards in the retail sector. The Tomra technology enables customers to effortlessly return PET bottles, aluminium and glass beverage containers without pre-sorting. The system automatically recognises and counts bottles, with customers receiving 0.50 RON per item. This innovative approach fits into Auchan’s broader sustainability strategy, with over 140 recycling points already installed in cities like Bucharest, Timișoara, Cluj and Constanța. The initiative demonstrates how retail companies can actively contribute to environmentally friendly practices by implementing smart technological solutions.
Innovative Deposit Return System
Auchan Romania has introduced an advanced deposit return system in its Militari hypermarket in Bucharest, offering a revolutionary approach to recycling in the retail sector [1][2]. The Tomra technology allows customers to easily return PET bottles, aluminium and glass beverage containers without prior sorting [1].
Technological Features
The automated system automatically recognises and counts the returned bottles, with customers receiving a reimbursement of 0.50 RON per bottle [1]. This innovation is part of Auchan’s broader sustainability strategy, with 140 recycling points already installed in key Romanian cities such as Bucharest, Timișoara, Cluj and Constanța [2].
Broader Retail Context
The initiative aligns with broader trends in the retail sector, where sustainability and technological innovation are becoming increasingly important [3]. Auchan Romania currently operates a network of over 460 stores, including 26 hypermarkets and nearly 400 MyAuchan convenience stores [2].