GetGo Sold: Loyalty Programme Remains Intact During Strategic Shift
Pittsburgh, woensdag, 2 juli 2025.
Giant Eagle has definitively sold its GetGo franchise to Couche-Tard for £1.6 billion, a strategic move offering new growth opportunities for both companies. The most notable customer guarantee is the continuity of the valued myPerks loyalty programme, which will continue uninterrupted at both GetGo and Giant Eagle. The transaction encompasses approximately 270 locations and enables Giant Eagle to focus on its supermarket and pharmacy operations. Couche-Tard, owner of brands like Circle K, sees potential in GetGo’s strong food service offering and will invest in further brand growth and development.
Strategic Transaction Details
Giant Eagle has sold its GetGo franchise operations to Couche-Tard for 1,600 million, a deal covering approximately 270 GetGo and WetGo locations. The transaction, completed last Sunday, allows Giant Eagle to concentrate on its supermarket and pharmacy activities [1][2][3].
Loyalty Programme Continuity
A crucial assurance for customers is the uninterrupted continuation of the myPerks loyalty programme. Both Giant Eagle and Couche-Tard have confirmed that customers can continue to earn and redeem points at both companies [4][5].
Future Perspectives
Couche-Tard, the second-largest convenience store chain in the US with over 7,000 locations, sees significant growth potential in GetGo’s food service offering. The company has announced it will invest in further brand development [6][7].