Carmila Transforms Carrefour Alfafar with Eight Innovative Brands
Alfafar, maandag, 30 juni 2025.
Carmila has strengthened the retail position of the Carrefour shopping centre in Alfafar by strategically adding eight new brands. This expansion includes specialised companies in health, technology, fashion, and hospitality, such as Herbolario Navarro, USA Fitness, and Misako. The addition aligns with Carmila’s growth strategy to revitalise shopping centres and meet current consumer needs. With an occupancy rate of 98% and a diverse brand offering, the centre positions itself as a dynamic retail environment that responds to changing shopping patterns and customer preferences.
Strategic Brand Expansion
Carmila has reinforced the Carrefour shopping centre in Alfafar by adding eight new brands representing a diverse offering across different sectors [1]. The new additions include brands such as Herbolario Navarro in healthy nutrition, USA Fitness in sports nutrition, Misako in accessories, and You Mobile in technological services [1][2].
Commercial Dynamics
The brand expansion fits into Carmila’s strategy to revitalise shopping centres and align with current consumer needs [2]. The centre has thereby achieved an occupancy rate of 98 percent, indicating a successful commercial approach [1][2].
Branch Diversification
The new brands span various sectors, including health shops like Herbolario Navarro, hospitality venues such as Liao Pastel and El Marabino, technological services with You Mobile, and fashion with Misako and Momo Max [1][2].